Ireland to become first European country to introduce plain packaging on cigarettes

plaincigsIreland looks set to become the first European country to introduce plain packaging on cigarettes later tonight.

The law banning branded tobacco products is making its way through the Seanad this evening and will then be passed to the President to sign into law.

Despite a threat of legal action from tobacco firms, the Children's Minster James Reilly says evidence shows plain packs reduce the number of young people taking up the habit.

However John Mallon from the smokers rights group 'Forest' disagrees that packaging influences younger smokers: