Letterkenny Chamber moves to attract more NI shoppers

A number of businesses in Letterkenny have launched a drive to capitalise on the strength of the Euro versus Sterling.

As part of the promotion, in association with Letterkenny Town Council, a rate of one euro twenty five cent is being offered to customers from Northern Ireland.

Businesses will have signs up indicating if they are taking part in the promotion.

John Watson, Letterkenny Chamber President, says businesses need to maximise the benefits of the favourable exchange rate: